Comments on: Networking for Those Building Networks http://www.coreconnex.com/2008/03/21/networking-for-those-building-networks/ Use financial intelligence to see a clearer picture of your business and industry Tue, 08 Jun 2010 21:08:23 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Paul Travis http://www.coreconnex.com/2008/03/21/networking-for-those-building-networks/comment-page-1/#comment-16 Paul Travis Wed, 20 Aug 2008 11:23:23 +0000 http://www.coreconnex.com/?p=102#comment-16 This shows Tony's depth in IT. Where many articles these days just encourage, "Use LinkedIn", he starts by recommending the identification of requirements! Bravo -- this answers the $64,000 question that all communicators must answer, even when they don't think they are in sales or marketing: WIIFM? (What's In It For Me?) Paul Travis Author, www.Leadership-On-Demand.com Blog, www.60-Second-Marketing.com This shows Tony’s depth in IT.

Where many articles these days just encourage, “Use LinkedIn”, he starts by recommending the identification of requirements!

Bravo — this answers the $64,000 question that all communicators must answer, even when they don’t think they are in sales or marketing:

WIIFM?

(What’s In It For Me?)

Paul Travis
Author, http://www.Leadership-On-Demand.com
Blog, http://www.60-Second-Marketing.com

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