2/17/09 at 4:59 PM by Bob Taylor Everyone is told they need to set goals. Whether they are for personal or business reasons, the important thing (aside from having goals) is to have a way to track performance against those goals – measuring performance is the only true way to know if improvement has been made. To be meaningful, goals need to be specific, measurable, attainable, relevant…
11/24/08 at 12:32 PM by Tony Lael Join the SupportMatch LinkedIn Group
This group is for IT service companies who want to be a part of a peer group and IT community that strives to make outsourcing IT services the preferred choice for business leaders. Become part of a network of IT service providers that serve businesses everywhere
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11/3/08 at 11:05 AM by Derek Brown Many VARs, MSPs and IT service firms know at some point they need to market their services, but often ask themselves, “What should marketing be doing for our business?” While the common thought might be something nebulous like “building awareness” or perhaps “generating leads”, the truth is many companies like yours struggle to get this right.
I’ve always liked Peter…
10/19/08 at 12:56 PM by Tony Lael Why should I analyze my client list?
Part 1 in this series, Portfolio Basics: The Client Portfolio Concept, introduced the concept of managing your clients as a portfolio. This is a way to understand the value and opportunities in the list of clients you currently serve. The goal of managing your clients as a portfolio has several benefits,…
9/17/07 at 12:15 PM by Tony Lael Do you have a clear idea how you want to grow your IT service business? There are so many service paths and potential offerings that many IT companies spread themselves too thin. This usually results in confused clients and employees and ultimately a loss in business momentum.
The ‘sweet spot’ in growing your business is finding the balance between adding…
